Thursday, April 1, 2010

Drink beer, move the market

At a restaurant in New York City opening today, you can do exactly that. The Exchange Bar and Grill has a ticker tape reflecting prices that will go up and down based on demand. There is, however, a floor and a ceiling, so your food and beverages can never get too cheap, or too expensive.

As Socially Responsible Investors, we can do our best to keep the price high and profit coming in for local microbrewery Keegan Ales in Kingston, New York, by ordering up Mother’s Milk, a robust full bodied stout.
Cheers!

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